The norm for shortening URLs is to copy the URL to be shortened, navigate to one of the many URL shortening websites out there, and have it shortened. Yes, that works, but do you have to go through all that just to shorten a URL? No, you don't. With Clipit, you could shorten a URL with just two clicks. You don't have to leave your browser's current tab. Clipit saves you the time you would usually commit to making a decision about what URL shortening website to use and the effort required to navigate to one of those sites. This add-on helps you shorten URLs easily without having to visit URLs shortening websites. It makes the process of shortening URLs more convenient.