The X Pixel Helper is a tool that helps you verify whether your X Pixel has been implemented correctly on your website. It looks for website tag fires in the background and provides real-time feedback on implementation. The number on the extension icon indicates the number of active website tags, and when clicked, expands to show details on the website tags found as well as any implementation warnings. November 2024 Update: We launched an improved version of X Pixel Helper that includes more actionable insights, improved error detection, clearer pixel naming, and enhanced pixel load time accuracy. Learn more about X Pixel Helper here: https://business.x.com/en/help/campaign-measurement-and-analytics/pixel-helper